I was going through my emails and saw an email and it made me stop and read it.

If you’ve recently had a mammogram screening for breast cancer, well done!

Well now, last time I checked I did not have breast but.. Ok?

Regular screening is the best way to detect breast cancer at an early stage when it is easiest to treat and cure. Yet there’s a chance you may get called back for additional imaging.

This gets a “no shit sherlock” from me but the target audience was massively missed here, I am not part of the Genetics that has a 1 in 8 chance of having this issue. Honestly, if this were done by a real person this would of never hit my email box from the health provider. Instead this feels like it was fed into an AI by a “vibe Manager” and they typed “make me an email about breast cancer month and have it have the maximum outreach.

This can be nerve-wracking but try to remember the vast majority of people we call back do not end up having breast cancer.

The dumb-fuckery here reaches its maximum with the fright call here. Even though it says about calling back this is an afterthought that should be left alone or reworded. The wording could of been more humanized by saying “Some times we call back people to get more clear screening, Have no fear we are hear to help you every step of the way.

Hell… I am all for mammograms for women but blasting this one out to everyone is going to create phone calls to doctors from the wrong gender asking “do I need a mammogram” wasting precious time and PA’s sanity.

This email falls flat and fails completely on raising awareness on women’s issues.