Dunkin Donuts is going to start selling pizza…. thats just a scary thought. they cant even get a coffee right , who knows what the fuck they would do to a pizza.
Subway, Dunkin’ give pizza a chance
By Bruce Horovitz, USA TODAY
Subway is to sandwiches what Dunkin’ is to doughnuts. So why are both chains exploring — pizza?
It’s
because fast foodies find it tough to resist sticking a gooey finger in
the $28.5 billion pizza industry at a time when the pie biggies — Pizza
Hut (YUM), Domino’s (DPZ) and Papa John’s (PZZA) — have seen growth stall.
More than a decade ago, even McDonald’s (MCD)
tested pizza before tossing in the apron. But with consumer interest in
pizza high and pizza-dominated chains’ sales lagging, the temptation to
roll out the dough is once again peaking.
Of all meals eaten at restaurants, 9% now include pizza, reports NPD Group.
“The demographic of pizza eaters is about the same as oxygen breathers,” says Steve Green, publisher of PMQ’s Pizza Magazine, a trade publication.
Recent
pizza growth has been in artisan, take-n’-bake and rising-crust pizzas,
Green says. Now, Subway and Dunkin’ think faster, smaller pizzas may
find a niche.
Subway is dishing out
personal-size pizzas at about half its stores nationally, and Dunkin’
Donuts is testing personal pizzas at 15 prototype stores in six states.
“Everyone in the industry is keeping an eye on the new entries,” says Mandy Detwiler, managing editor at Pizza Today.